Marketing Promotion

Marketing is an integrated communications-based process

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Present Marketing Research Findings to Clients Using Mind Mapping

Presenting the findings of a research study to the client is the pinnacle of the entire research process. Working out how to present these findings in a way that the client can easily understand, is, therefore, a crucial part of any market researcher’s job. One way to present these findings is by using a Mind [...]

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Posted in business networking, customer relationship management, marketing, Marketing Promotions, social networking | No Comments »

Managing Corporate Awards and Gifts

Corporate awards and gifts are a strategic tool for increasing exposure for the company and building goodwill among clients and the work force alike. It’s more cost efficient to keep existing relationships than making new ones. That being said, gift giving can also be used to build new relationships and market the company to new customers.

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